Case Study

From delayed interventions to proactive crop management using space technology

Identifies high- and low-performing productivity areas to maximize field efficiency.

Fauji Fertilizer Company Limited (FFC) is Pakistan's leading fertilizer manufacturer and a key player in the agricultural sector. Focused on supporting farmers and improving productivity, FFC produces and distributes urea-based fertilizers and provides agri-support services nationwide.

Client Challenges

Before Farmdar's involvement, FFC used conventional manual methods for soil health and nutrient management that lacked real-time insights and precision. Their challenges included:

1. Limited coverage due to reliance on manual field visits.
2. Delayed detection of crop stress and nutrient deficiencies.
3. No spatial visibility of variability within fields.
4. Generalized advisory without data-driven precision.
5. Difficulty measuring the impact of their recommendations.

!

Farmdar deployed a suite of satellite and space technology-powered advisory services providing FFC with near real-time, field-level crop intelligence.

Productivity Zone Reports

• Segment fields for soil analysis and targeted fertilizer application.

Plant Health Reports

• Near real-time crop health monitoring.

Plant Stress Reports

• Identify biotic and abiotic stress.

Nitrogen Reports

• Optimize fertilizer use.

Moisture Reports

• Enhance water usage efficiency.

Case Study

These reports, maps, and dashboards were integrated with FFC's workflows, enabling precision agriculture at scale. Farmdar also provided customized reporting templates and ongoing training for FFC's agronomy teams.

Plant Health Report

• Identifies health of crops using NDVI values

Plant Stress Report

• Monitors overall crop health to detect growth variations.

Nitrogen Report

• Identifies areas of high, medium, and low nitrogen uptake by crops.

Moisture Report

• Highlights soil moisture levels for precise irrigation management.

Productivity Zone Report

• Identifies high- and low-performing areas to maximize field efficiency.

On-Field Impacts

Impact

Enhanced decision-making on FFC’s field

→ Proactive management with early detection of crop issues.

→ Stronger coordination across FFC's teams through centralized insights.

→ Improved farmers' plant population and hence, increase in yield.

→ Shift to precision guided, field-specific fertilizer recommendations based on soil analysis.

Farmdar's AI & space technology crop monitoring enabled FFC to deliver timely, precise insights that improved decision making, farmer trust, and operational efficiency.

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